This is the story of Cali (Liza Soberano), a blogger who owns the up and coming blog, The Bakit List. She dreams of becoming a social media influencer.

This is why when an exchange with a user, @DahilListBoy goes viral and she gets the opportunity of a lifetime, she decides to meet him. It turns out this boy is her ex, Gio (Enrique Gil) who wants to get her back.

Cali is determined not to fall for him again, so although a career deal forces them to work together, she convinces herself not to trust Gio again. But when Gio starts answering all her whys, Cali’s walls break and she starts asking her most important why: Why can you still love someone who hurt you?